Oct 5, 2026
The coaching industry is having a reckoning right now. If you've been wondering why content feels harder, why people are slower to buy, and why AI is making it worse—not better—this is going to help a lot of things click.
I'm breaking down why having a distinctive edge isn't just a nice-to-have in 2026, what's...
Oct 1, 2026
Tune into Day 3 of the Content Fix series we’re hosting from Sept 29th-Oct 1st!
Today we’re going over your ‘It Actually Works’ Post
Proof that moves someone off the fence. Not just “look what my client did!” proof. The kind that makes someone reading think, “Oh shit. If they helped THEM do that, they...
Oct 1, 2026
Tune into Day 2 of the Content Fix series we’re hosting from Sept 29th-Oct 1st!
Today we’re going over your ‘What You Actually Do’ Post
The one that turns “I love your content!” into “Wait, how do I work with you?” by making it stupidly clear what you do, who it’s for, and what you can help them...
Sep 30, 2026
“Our year following TDE is our most successful financial year in business ever. Period.”
I got to sit down with Tasha + Brandon a full year after they went through The Distinctive Edge to talk about what actually STUCK, what changed in their business, and the very full-circle fact that they’re now co-coaches...
Sep 30, 2026
If you've had success in business and yet you feel like you're starting over in many ways and need to go back to those foundational pieces, TDE can be so supportive for you—just like it was for Taylor.
Taylor Thompson has been an entrepreneur for 15 years. When her Instagram account got hacked, she had to start...